Riassunto analitico
60% of the world’s total population are going to live in the cities by 2030, increased by 10% from today’s number. The cities will be more congested and facing more challenges such as pollution, scarcity in land use, noises, and traffic jam etc. But at the same time, the society requires better urban mobility system to support the daily traffic transportation, which demands better urban infrastructure to be planned (Bouton et al., 2015).
During the last few years, the problem of traffic congestion in urban centers and the growing attention to environmental sustainability issues have led the European Union (EU) to develop direct regulations to find an alternative to the use of vehicles, engine and the development of new, more sustainable and integrated mobility. With the concept of intermodality summarized by the EU as "the efficient use of different modes of transport individually or in combination with each other, thanks to which the available resources will be used in an optimal and sustainable way" emphasizes the intention to reduce the use of cars and traffic congestion and at the same time guarantee a high level of mobility to individuals without going to significantly affect the environmental impact. Many studies conducted on the mobility of urban centers in recent years have found an increase in cycling mobility, as a mode of sustainable movement at environmental, economic and social level. Bike sharing systems can be adopted as a strategy and opportunity to optimize travel thanks to efficient combinations of various modes of transport, thus favoring more sustainable intermodal mobility. There are currently more than 600 traditional bike sharing systems in the world and it is a phenomenon that is constantly expanding globally.
Besides the traditional European and American bike sharing systems, managed most of the time by local government, in April 2016 an innovation arise from China, one of the country that suffers more about environmental issues. Mobike, the first startup company founded in 2015 that provides bike sharing service without stations using IoT technologies and intelligent solutions based on big data support launched its innovative products in Shanghai, revolutionising the idea of the concept of bike sharing. Mobike, being the first startup in China who initialized station-less smart bike sharing scheme, is one of the most innovative companies who acts nowadays as a leading company within the new bike sharing industry. This new bike sharing system has gain popularity and has developed dramatically across China and it has been expanding globally starting from the last year threatening the traditional bike sharing industry present in Europe and North America.
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Abstract
60% of the world’s total population are going to live in the cities by 2030, increased by 10% from today’s number. The cities will be more congested and facing more challenges such as pollution, scarcity in land use, noises, and traffic jam etc. But at the same time, the society requires better urban mobility system to support the daily traffic transportation, which demands better urban infrastructure to be planned (Bouton et al., 2015).
During the last few years, the problem of traffic congestion in urban centers and the growing attention to environmental sustainability issues have led the European Union (EU) to develop direct regulations to find an alternative to the use of vehicles, engine and the development of new, more sustainable and integrated mobility. With the concept of intermodality summarized by the EU as "the efficient use of different modes of transport individually or in combination with each other, thanks to which the available resources will be used in an optimal and sustainable way" emphasizes the intention to reduce the use of cars and traffic congestion and at the same time guarantee a high level of mobility to individuals without going to significantly affect the environmental impact. Many studies conducted on the mobility of urban centers in recent years have found an increase in cycling mobility, as a mode of sustainable movement at environmental, economic and social level. Bike sharing systems can be adopted as a strategy and opportunity to optimize travel thanks to efficient combinations of various modes of transport, thus favoring more sustainable intermodal mobility. There are currently more than 600 traditional bike sharing systems in the world and it is a phenomenon that is constantly expanding globally.
Besides the traditional European and American bike sharing systems, managed most of the time by local government, in April 2016 an innovation arise from China, one of the country that suffers more about environmental issues. Mobike, the first startup company founded in 2015 that provides bike sharing service without stations using IoT technologies and intelligent solutions based on big data support launched its innovative products in Shanghai, revolutionising the idea of the concept of bike sharing. Mobike, being the first startup in China who initialized station-less smart bike sharing scheme, is one of the most innovative companies who acts nowadays as a leading company within the new bike sharing industry. This new bike sharing system has gain popularity and has developed dramatically across China and it has been expanding globally starting from the last year threatening the traditional bike sharing industry present in Europe and North America.
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