Riassunto analitico
In order to provide better products at lower rates than competitors, established businesses have recently begun focusing on the indirect costs that result from the complexity of product varieties and services. One strategy used to cut down on this indirect cost is modularity. The corporation can adopt this modularity strategy, but it will be at a cost in the form of reengineering, R&D, supply chain realignment, etc. With the use of a case study, this thesis seeks to determine the initial additional costs that businesses must incur when they choose to modularize their goods. We will first have a brief talk of the analysis that has to be done to determine whether a modular approach should be implemented, and later in identifying the initial cost. Analysis to be performed: 1. Analyzing the market requirements and position of different product variants 2. Competitor analysis 3. Performance benchmarking 4. Definition of product architectures (modules, design units and interfaces) 5. Compare the existing architectures to the new architectures to identify the reengineering, R&D costs involved to implement modularization. (Focus of our study)
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Abstract
In order to provide better products at lower rates than competitors, established businesses have recently begun focusing on the indirect costs that result from the complexity of product varieties and services. One strategy used to cut down on this indirect cost is modularity. The corporation can adopt this modularity strategy, but it will be at a cost in the form of reengineering, R&D, supply chain realignment, etc. With the use of a case study, this thesis seeks to determine the initial additional costs that businesses must incur when they choose to modularize their goods. We will first have a brief talk of the analysis that has to be done to determine whether a modular approach should be implemented, and later in identifying the initial cost.
Analysis to be performed:
1. Analyzing the market requirements and position of different product variants
2. Competitor analysis
3. Performance benchmarking
4. Definition of product architectures (modules, design units and interfaces)
5. Compare the existing architectures to the new architectures to identify the reengineering, R&D costs involved to implement modularization. (Focus of our study)
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